Digital Marketing Manager (Country Sports / E-commerce) - Ref 1584 Date: August 8, 2025

Digital Marketing Manager (Country

Sports / E-commerce)

📍 Wick, Bristol (office-based)

🕒 Mon–Fri, 9:00am–5:30pm

💷 £30,000–£35,000 depending on experience

About A1 Decoy

A1 Decoy is the UK’s No.1 online shooting store, supplying thousands of passionate

customers with tried-and-tested fieldsports gear from decoys and hides to optics, high seats

and ammo. We’re a fast-growing e-commerce brand with big ambitions, and we’re now

hiring a Digital Marketing Manager to take our campaigns, strategy and performance to the

next level.

We’re a small but driven team based in a rural Bristol HQ, with a relaxed, dog-friendly office

and a get-stuck-in attitude. We work hard, have fun doing it, and care about doing things

well.

The Role

You’ll take the lead on all digital marketing activity, building and executing campaigns across

our email, ad, SEO and social channels. You’ll work closely with the e-commerce manager

to plan seasonal promotions and product launches, while overseeing junior marketing staff

to ensure delivery.

We’re looking for someone who’s proactive, commercially minded, and excited to test new

ideas, not someone who needs constant monitoring. This is a hands-on role with a real

opportunity to grow as the business grows.

What You’ll Do

● Plan and execute marketing campaigns across:

○ Meta Ads (Facebook/Instagram)

○ Google Ads / YouTube○ Klaviyo Email Marketing

○ eBay Ads

○ Website content, SEO, and blog posts

● Collaborate with the Ecommerce Manager on product launches, promotions and

planning

● Manage and support junior marketing staff to ensure smooth execution

● Create and schedule content across email and social media

● Write product-led, persuasive marketing copy

● Monitor campaign performance, report on key KPIs, and optimise for growth

● Lead on pre-show marketing for events like The Game Fair, British Shooting Show,

and Stalking Show

Who We’re Looking For

● 3+ years in digital marketing, ideally e-commerce based

● Strong experience with Meta Ads and Google Ads

● Confident using Klaviyo, Shopify, and analytics platforms

● Excellent writing and copy-editing skills

● Strong sense of ownership and accountability

● Ambitious and open to growth, this role has real potential to grow into the Head of

Marketing

● Passion for country sports or outdoor pursuits is a big bonus

What You Get

● £30,000–£35,000 salary depending on experience

● 28 days holiday including bank holidays● Additional days in lieu for any weekend shows you attend

● Office full of dogs, and a team that actually enjoys coming to work

● Creative freedom and the support to make bold ideas happen

● A chance to build your own future, this role could grow into Head of Marketing with a

team under you

Apply Now

📩 Send your CV and a short cover letter to john@a1decoy.co.uk

Want to show off your work? Attach some ads, content or campaigns you’ve worked on we’d

love to see it